Something new and seemingly very beautiful is
given to the consumers of the cosmetics company Bitherm Homme owned by L'Oreal
on the Taiwanese page of the company. Takeshi Kaneshiro-san is now representing
the series of BIOTHERM HOMME HIGH RECHARGE (anti-fatigue care to recharge skin)
cosmetics.
Takeshi Kaneshiro has been representing the
company as the ambassador since 2005. Up to these days he had been in
partnership with Biotherm Homme. With his appearance in the BH commercials the
company raised its sales in China
up to 42 %. That was actually the first time in the history of Biotherm Homme that
a superstar became the spokesperson for the entire Chinese market as well as
the Asian region.
All over the world men tend to give trust to
the cosmetic products of the company whose ambassador is Takeshi Kaneshiro, a
celebrated actor with Chinese and Japanese connections – is already a reference:
in the United States, in Hong Kong, in Taiwan, in South Korea, in China, and in
Russia.
You can watch the commercials of Biotherm Homme
on entering the Bitherm Homme in China and downloading them here.
For those who do not understand Chinese the commercials are on the second
column and are placed on the site in zipped files.
